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The Real Value of a Skills Strategy Is Not the Skill Taxonomy. It Is the Experience It Creates

  • Writer: Brian Fieser
    Brian Fieser
  • 14 minutes ago
  • 7 min read

Cracking the Skills Code, Part 5


In the first four parts of this series, I’ve argued that a skills strategy is an organizational shift, that it depends on internal consistency across HR functions, that it requires practical foundations like role architecture, skills-to-role mapping, and skill identification, and that governance is what makes it scalable. This is where all of that work is supposed to pay off — because once the foundation exists, the next question becomes: What is the employee actually able to do because of it?


That is where I think many organizations still miss the point. A lot of skills strategies can still be judged by the strength of the taxonomy, the quality of the mapping, or the governance of the architecture. Those things matter, but they are not where employees feel the value. The real value of a skills strategy is not that the organization has a skill taxonomy. It is that the strategy creates a better experience of growth, visibility, and movement across the talent lifecycle.


Internal mobility has been the leading use case for a reason

Over roughly the last seven years, and across more than 150 deployed skills strategies, one of the clearest and most persistent business cases among our clients has been improving the internal mobility experience and increasing internal placement rates.


That makes sense. Internal mobility is where many of the promises of a skills strategy become visible at once. Can employees see where they could go next? Can they understand what skills matter for that move? Can they discover adjacent opportunities, not just obvious next jobs? Can the organization fill more roles with internal talent? Can development become more targeted because the next move is more visible?


That is why many organizations do not try to activate every possible skills use case at once. They focus first on the areas most likely to create visible, meaningful impact. And for many of our clients, internal mobility is where that happens first. It is not the only use case, but it is often the first one where the value becomes visible to employees, managers, and leaders at the same time.


Employees do not experience a skills strategy as a taxonomy

Employees do not experience a skills strategy as a governance model, a standardized attributes library, or a clean taxonomy. They experience it through moments: a job recommendation that finally makes sense, a project that feels like a realistic stretch, a mentor suggestion that aligns with where they want to go, a learning path that connects to a visible career opportunity, or a clearer sense of what “ready” actually looks like.


That is why I would frame the employee experience this way: A skills strategy creates value when it helps an employee move from profile awareness to opportunity action. And that is exactly why Growth Portfolio alone is not the full story.


Growth Portfolio matters because it gives employees a clearer view of their skills, aspirations, and growth-related signals. It gives them a starting point for understanding what they have, what may be inferred, what may still need validation, and what skills may matter for future growth. But Growth Portfolio is still, for the most part, a reflective experience. It helps employees see themselves more clearly. That is necessary, but it is not enough, because employees do not ultimately want only a better profile. They want a better path.


Opportunity Marketplace is where the experience becomes more whole and real

In SAP SuccessFactors, Opportunity Marketplace is one of the prime drivers of enhanced employee experience in a skills strategy, because this is where the system begins to answer the question that matters most to employees: What can I do next?


That is a very different moment than simply reviewing a profile. Opportunity Marketplace is where the architecture, mapping, signals, and governance start turning into action. This is where employees can discover projects, mentors, career opportunities, development and learning experiences, and internal movement possibilities.


That is the shift from static visibility to dynamic mobility. And that is where a skills strategy starts to feel meaningful. Growth Portfolio helps employees understand themselves. Opportunity Marketplace helps them take action. That difference is critical, because the employee experience becomes dramatically more compelling when the system moves beyond profile visibility and starts surfacing opportunities that feel relevant, adjacent, realistic, and worth pursuing.


Why Opportunity Marketplace matters so much

Opportunity Marketplace matters because it changes the employee experience from “Here is your profile” to “Here is what your profile can unlock.”


That difference is enormous. A strong marketplace experience helps employees see realistic adjacent moves, connect development to opportunity, discover work beyond their immediate team, build momentum before a full job change, and feel that the company is serious about internal growth.

That is also why marketplace quality is such a strong test of the overall skills strategy. If the marketplace recommendations are strong, employees begin to trust the system. If they are weak, generic, or irrelevant, the whole strategy starts to feel overpromised. And when that happens, employees do not usually blame the role architecture, signal strategy, or governance model. They blame the experience.


The foundation and the experience both matter

This is also where organizations need a more balanced perspective. It is easy to say that experience is what matters most, but that is only half the truth. In our work with clients, we have seen adoption fail for two very different reasons — and they show up just as often as one another.

Sometimes the strategy fails because the underlying infrastructure was never put in place strongly enough. The role architecture is weak. The skills-to-role mapping is incomplete. Skill identification is too static. Validation is inconsistent. Governance is underdeveloped. In those cases, the downstream experience was almost never going to work, because the foundation was not strong enough to support it.


Other times, the infrastructure is largely there, but the user experience never creates trust, excitement, or engagement. Employees do not understand what to do with the profile. Managers do not see enough value to change behavior. Recommendations feel generic. Internal mobility feels no easier than before. In those cases, the strategy may be well designed in theory, but it still fails to create adoption because people do not feel the value of it.


That is why both points matter at the same time. A skills strategy cannot succeed without the right infrastructure, and just as equally, it cannot succeed without the right experience. The organizations that get this right are the ones that treat both as essential: the governed foundation and the human experience it is supposed to unlock.


What I often tell OSE partners

This is also a point I find myself making often when I speak with Open Skills Ecosystem partners. A completed TIH Skill Attribute Library is necessary, but it is not sufficient.


It is a critical foundational asset. It gives the organization a standardized skills language, cleaner governance, and a stronger base for role mapping, inference, and validation. But no client invests in skills strategy simply to finish the library. The real question is what that foundation enables downstream.


When I speak with OSE partners, I often emphasize that their IP cannot stop at enriching the skills and job foundation alone. They also need to help ensure clients realize value in the business processes that sit downstream from it, including internal mobility, career development, learning and development, succession planning, performance and growth conversations, and recruiting and talent matching.


In other words, the partner value proposition should not end with, “We helped build the skills foundation.” It should extend to, “We helped make the skills foundation useful.” That is a very different standard, because clients do not ultimately measure success by whether the TIH Skill Attribute Library is complete. They measure success by whether employees can find more relevant opportunities, whether managers can have better development conversations, whether succession decisions become more grounded, whether learning becomes more targeted, and whether the organization can move talent more effectively.


The skill taxonomy is foundational, but downstream talent experiences are where value is actually realized.

And that is also why Opportunity Marketplace becomes so important in SAP SuccessFactors. Growth Portfolio may help employees understand themselves more clearly, but Opportunity Marketplace is where that skills foundation begins to create visible movement across projects, mentors, jobs, and development opportunities. That is where employees begin to feel that the strategy is real. And that is why OSE partners, SAP, and clients all need to think beyond taxonomy completion and toward business process engagement.


Why this matters beyond mobility alone

Internal mobility may be the clearest proof point, but it is not the only one. The same foundation should also improve development planning, learning relevance, succession visibility, performance conversations, recruiting fit, manager coaching, and workforce planning insight.


That is the larger promise. A skill taxonomy does not create business value by existing. It creates value when it improves decisions and experiences across the processes where talent actually moves, develops, performs, and grows. That is why I think the strongest skills strategies should always be judged by their downstream effect.


Not just: Did we standardize the skills? Did we complete the attribute library? Did we launch the profile?


But: Did employees discover better opportunities? Did managers gain better development insight? Did learning become more targeted? Did succession discussions become more grounded? Did internal placement improve? Did the employee experience create enough trust to sustain engagement?


Those are very different questions, and they are much closer to business value.


The bottom line

The real value of a skills strategy is not the skill taxonomy. It is the experience the taxonomy creates.


And in our practice, one of the clearest ways organizations have tried to realize that value over the past several years is through improved internal mobility. That is why one point matters most here: Growth Portfolio helps employees understand themselves. Opportunity Marketplace helps them move.


And when that movement becomes more visible, more relevant, and more trusted, the organization begins to realize what a skills strategy was supposed to create all along: not just a better taxonomy, but better growth.


The organizations that get the most value from this will not be the ones that simply finish the foundation fastest. They will be the ones that connect a governed foundation to an experience that creates trust, excitement, engagement, and action across the downstream talent processes that matter most.

 

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